Lately
Remember the people who matter
Friendships don't end in a fight. They drift quietly, one skipped "how are you?" at a time. Lately is a small, private iOS app for tracking who you haven't caught up with lately — so the people who matter don't slip through.
Pick a small circle — the people you actually want to stay close to. Set how often you'd like to check in with each of them. Lately sorts your home screen by who's most overdue and stamps today as the new last-contacted date with a single tap. Optional one-line notes turn each catch-up into a quiet timeline you can look back on.
What Lately isn't: a social feed. A CRM. A subscription. A surveillance tool.
No analytics. No tracking. No account to create. No network calls except iCloud sync across your own devices. Free for up to 3 people — all features included. A one-time $4.99 unlock opens unlimited people and birthday reminders, yours forever.
Your Inner Circle
Pick the people you care about from your contacts and keep them all in one place.
Freshness at a Glance
See who you haven't talked to in a while — sorted by who's most overdue.
One-Tap Catch-Up
Log a catch-up with a single tap. Add a quick note if you want.
Rolodex Mode
Tap the alphabet rail and the list flips into a sectioned address book, then flips back.
Tags
Group your people however you want — close friends, family, work, mentors.
Birthday Reminders
Never miss a birthday — get a local notification the morning of.
iCloud Sync
Your data syncs across your devices with iCloud. No account needed.
Simple Pricing
Free for up to 3 people with all features. One-time purchase of $4.99 unlocks unlimited people and birthday reminders. No subscription, ever.